The judges are Kolleen Park, Jang Jin and Song Yun-ah.

The show started accepting applicants on 9 February 2011 via ARS, the official website, and smart phone apps.

The show held regional auditions nationwide starting in Busan on 2 April 2011.

[1] The show became famous around the world after a video of Choi Sung-bong's appearance gained worldwide media attention.

For prizes, the semi-finalists will have the opportunity to sign with Sony Music, and the winner will receive US$100,000.