[6] Its black minimalist look, designed by Kang-Heui Cha,[7] was an evolution of LG's popular Chocolate.

[10][11][12] After the release of the iPhone the head of the LG Mobile Handset R&D Center was quoted saying he believed Apple had stolen the idea from the Prada after it was announced as part of the iF Design Award, where it won a prize in September 2006.

[16] There is a Micro SD slot for expandable memory, Bluetooth, and a few other extras include the ability to view PDF and Microsoft Office documents.

[17] Four games were pre-loaded: Halloween Fever, Photo Puzzle, Virus, Pipe.

[18] The KE850 Prada was first released in the UK, France and Italy in March 2007,[1] retailing for 600 euros, followed by other European territories as well as Hong Kong, Taiwan, Singapore and South Korea.