[10][11] The production version of the SUV received major changes to the exterior and featured a different powertrain than that of the concept.

[12] Production of the new Urus started at Lamborghini's refreshed Sant'Agata facility, ahead of first deliveries in early 2018 with a targeted sales volume of around 3,500 a year.

[15] In 2022, Lamborghini hit a major milestone by producing 20,000 of these SUVs, making the Urus the company's best-selling model in the shortest time.

[16] The Lamborghini Urus is significantly lighter than many of its competitors (i.e. the BMW X6 M, Bentley Bentayga and Rolls-Royce Cullinan, but not the Porsche Cayenne) at less than 2,200 kg (4,850 lb) as quoted by the manufacturer[17] mainly because of the extensive usage of carbon fibre reinforced polymer, despite using the same platform as the Audi Q7, Bentley Bentayga, Porsche Cayenne, and Volkswagen Touareg.

[18] The Urus has a front-engine, all-wheel-drive layout,[18][19] and a top speed of 305 km/h (190 mph) making it one of the world's fastest production SUVs.

The SUV also features rear-wheel steering and an air suspension system that can provide a maximum of 250 mm (9.8 in) of ground clearance for off-road use.

The SUV is available with an optional off-road package, which includes modified front and rear bumpers that are better suited to the task.

An unadorned Urus comes standard with a turbocharged 4.0-litre V8, an eight-speed ZF 8HP automatic transmission, all-wheel drive, 21-inch wheels, carbon-ceramic brakes, a rear-axle torque-vectoring system, and four-wheel steering.

The Lamborghini Urus features Strada (street), Sport, Corsa (track), Terra (dirt), Sabbia (sand), and Neve (snow) driving modes, with the latter three possibly only available on the off-road package offered.

The engine has been heavily reworked for the Urus, and is uprated by 100 PS (74 kW; 99 hp) and 80 N⋅m (59 lbf⋅ft) of torque more than the Cayenne Turbo, with changes such as new cylinder heads.

Designed to meet FIA regulations, the production ST-X features a full roll-cage, fire suppression system, and an FT3 fuel tank.

The engine is upgraded to produce 657 hp (666 PS; 490 kW), with torque remaining unchanged, and it comes with improved downforce, while being 104 lb (47 kg) lighter than other variants.

[29] Other changes include retuned suspension, a more rear biased center differential, removal of the height adjustable air springs in favor of fixed height coil springs, removal of the off-road drive modes, and optional Pirelli P Zero Trofeo R tires.