[3][4][5] It was successfully used for marketing by Scuderia Lancia in relation with its Lancia Stratos[6] (and GT Stradale road car) version which was produced in 492 units between 1973 and 1978, and featured a Ferrari Dino 246 GT/GTS (1969) 2.4 liter V6 engine for a power output of 142 kW (190 PS; 187 hp), which led to a series of wins and domination of the world rally championships in 1974, 1975 and 1976.

[7][8] Its angular trapezoidal ultra-futuristic science fiction design (for its time) styling is ultra low and aerodynamically shaped, with a height of only 84 centimeters.

The bodywork is made of fiberglass, with an original copper color scheme, a fastback rear body shape, a retractable steering wheel for easier access to the cockpit, and a flip-open front-windshield door, and integrated bucket seats.

[14] On August 18th, 2024, the Stratos Zero was entered into the Pebble Beach Concours d'Elegance, competing in the "Wedge-shaped Concept Cars and Prototypes (Early)" class.

[15][16][17] The Lancia Stratos Zero appears in the 1988 Michael Jackson musical film Moonwalker by Jerry Kramer and Colin Chilvers.