Laramie is currently a brand name for cigarette papers[1] and cigarette tubes (rolling papers pre-formed into a tube, for use in home tobacco injector systems) marketed by HBI International.
In the show, they sponsor a child beauty pageant and have a corporate mascot named Menthol Moose, who can be seen at parades in Springfield.
[2][3] Laramie has also appeared in The Practice (season one, episode four), during a storyline about a tobacco lawsuit.
In the episode Soft Light of The X-Files, Laramie Tobacco is mentioned as a missing person's former workplace.
Laramie was also the brand name used for cigarettes in the 1999 sci-fi horror game System Shock 2, but the packaging design resembled that of Marlboro; similar to the fictional Morley brand in many films and shows.