[3] LOL's offerings encompass multiple comedy formats, including stand-up performances, scripted and unscripted video content, social media programming, radio, podcasting, and live events.
[6][7] The network launched with seven original programs featuring comedians, including Hart, GloZell, King Bach, Dormtainment, and David So.
[1] The company's executive team includes Founder and Chairman Kevin Hart, CEO Jeff Clanagan, and President and COO Thai Randolph.
[12][13] In February 2020, LOL debuted on the newly launched Pluto TV, featuring the stand-up show “Comedy in Color” and D.L.
[14][1] Pluto users have access to a curated selection of Laugh Out Loud's content, including Cold as Balls, Kevin Hart: Lyft Legend, and Black Geo.
[22][23] In June 2020, LOL joined forces with Wheelhouse Entertainment to develop, produce and distribute unscripted programming to showcase new comedy voices.
[30] Cold as Balls, sponsored by Old Spice on YouTube, showcases Hart interviewing sports figures, including Russell Wilson, Reggie Bush, and Dennis Rodman, from an ice bath post-game.