Participants from all walks of life come together to show their support and to build awareness about issues related to the health and well-being of women.
Its impact has also spread in the Lavasa vicinity: Cancer detections camps are conducted in nearby villages for the women who cannot afford the test otherwise.
In its third year, in 2011, LWD entered the Limca Book of Records as the largest women's car rally in India.
In 2013, actors John Abraham and Parchi Desia flagged off about 350 cars from Lower Parel in Mumbai and the rest left from Pune.
Decorated cars displaying messages about early detection of cervical and breast cancer along with performances by various music and dance artists create a carnival-like atmosphere.