Initially, Michaud considered Le Québec as a title and a test print bore that name.
The paper was the property of a cooperative of which the Parti Québécois (PQ), then led by Lévesque, owned 5% of the shares.
René Lévesque, journalist by profession, held a column in its pages and cartoonist Berthio was a collaborator.
It excluded advertisers that the newspaper deemed not to be in line with its ideals, like financial institutions because of what it saw as unfair fees (Michaud would become known for fighting against this, earning the nickname "Robin des banques").
The last issue of the daily edition was published on August 24, 1976, three months before the first election won by the PQ on November 15, 1976.