Lead retrieval tools connect to a database containing the contact details of event attendees, which the attendees provided when they registered for the event.
Exhibitors at the event use lead retrieval devices to scan the code or number, to digitally collect that person’s data from the registration database.
[1] Lead retrieval provides exhibitors with attendees’ full registration data.
Other event lead capture methods provide more flexibility.
There are two common types of lead retrieval tools: