Learning Express Toys, incorporated in 1987 as Learning Express, Inc., is a specialty toy, game and book retailer and franchisor headquartered in Devens, Massachusetts, United States.

[1] The company franchises specialty toy stores in the United States, each locally owned and operated.

[2][3][4] Sharon DiMinico, chair of the Board of Directors and parent of two children at Groton Community School, proposed a business plan in 1987 for the school to open a specialty toy store in order to prevent tuition increases.

[5][6] Later that spring, the school opened the first Learning Express in Acton, Massachusetts,[7] and, six months later, Sharon opened the first store owned by Learning Express, Inc. in Needham, Massachusetts.

Individual store owners use the catalog as a guide for toy purchases throughout the year.