[2] The product line focuses on Sonic, an anthropomorphic blue hedgehog who battles the evil Doctor Eggman, a mad scientist.

Viv Grannell said, "I’ve been invested in the world of Sonic for almost my entire life, and it’s such a perfect fit for the LEGO system that I spent about a year rallying support for it to happen.

The construction sets were designed to recreate the story and characters of the classic video game series in Lego form.

As part of the marketing campaign, The Lego Group released the four sets based on Sonic the Hedgehog video game series.

Along the way, Sonic must also search for his friends, battle his metal counterparts, and face off against Chaos, who absorbed the device and used its elemental abilities.

[29] The Sonic the Hedgehog - Green Hill Zone set based on the first level of the original 1991 video game was released on January 1, 2022, to mixed reviews, such as that of Alice Clarke from Kotaku, who called it "not the most thrilling build", remarking its costly price, but went on to state that Sonic fans would love it.

[30] Mike Harris of GamesRadar gave the set a 4/5 rating and commented, "Sonic-themed presentation will delight fans.