Lestoil

[5][6] Barowsky started the Adell Chemical Company to solve the problem, and with the assistance of chemist John Tulenko, they introduced LAVOL to the world in 1933 (renamed to LesToil in 1936).

[5][7] Initially, LesToil was used by commercial laundries, but it was also used to remove ink, wax, oil, grease and adhesives by paper mills during production.

Among other marketing promotions that Barowsky would use, included promotional bottles featuring the likenesses of historical figures like George Washington, the inclusion of dolls with the product, such as a series representing different countries, and the publishing of a book "Lestoil Animal Stories" which prominently featured its product, as well as a washable cover.

[2][3] After its merger with the Bon Ami Company in 1964, Adell began producing their product line out of the former Skinner's Silk mill, before eventually selling the brand to Faultless Starch in 1971.

As of 2014, regional marketing has left brand recognition of Lestoil to primarily a midwest/east coast American and Puerto Rican audience.

Jacob L. Barowsky, creator of Lestoil