[3][4] It was later certified 8× platinum in the US,[5] and also reached multi-platinum in several other countries, including Canada and Australia.

[7] The official music video was released on November 9, 2017, on NF's Vevo channel.

[8] The music video was directed and produced by Nathan Feuerstein (NF's real name) and Patrick Tohill.

Given the song's lyrical content, the visual focus is on the relationship between an older Nate and his younger self.

The clip shows an older man, presumably his future self, standing on a dock looking at a lake, while a fully clothed NF drowns right in front of him.

[11] The song achieved international success, charting in the UK, Australia, Belgium, Canada, Norway, the Netherlands, Sweden, Switzerland, New Zealand and Ireland.