Lillian Vernon (company)

Lillian Vernon Corporation is an American catalog merchant and online retailer that sells household, children's and fashion accessory products.

However, by the end of the 1990s, the company began to struggle to meet online needs, especially after the collapse of the Dot-com bubble.

After Fred and David Hochberg both declined to take over running their mother's company, Vernon sold it to ZelnickMedia in 2003, but retained the symbolic title of non-executive chairman.

[5] In October 2015 Lillian Vernon was purchased by Regent, a Beverly Hills-based private equity firm controlled by investor Michael Reinstein.

[6][7] Several Hollywood celebrities began their careers as Lillian Vernon models including Jason Biggs, Monica Potter and Marla Maples.