It acts as distributors for a range of spirits in New Zealand, but does not own any distilleries outright, although holding a 50% share of Four Pillars Gin in Victoria.

The company markets beers such as Speight's, Steinlager, Mac's, Emerson's, Stella Artois and Corona, big names in spirits such as Smirnoff, Baileys, Bacardi, and Johnnie Walker, and many wines.

The same year, Woolworths' general merchandise division was rebranded DEKA, with ownership transferred to the Farmers Trading Company in 1992.

In 1990 it became an Australasian business when it established a major presence in Australia by securing management control of Bond Corporation’s brewing assets, including the Tooheys Brewery in Sydney and Castlemaine Perkins in Brisbane.

In 1998 Douglas Myers sold most of his 16 percent share in Lion Nathan to Kirin Brewery Company of Japan.

Concerns were raised in regard to lower patronage rates for venues due to a greater incentive for consumers to drink beer in home environments.

The company markets beers such as Speight's, Steinlager, Mac's, Emerson's, Stella Artois and Corona, big names in spirits such as Smirnoff, Baileys, Bacardi, and Johnnie Walker, and many wines.

The Thebarton site finally closed on 17 June 2021, with about a third of the workforce, mainly those in sales and sponsorship roles, staying on with the company in South Australia.

[35] Other Australian beer breweries and labels owned by Lion as of December 2020[update] are Hahn, Emu/Swan, James Boag, Little Creatures, Iron Jack (Sydney), Furphy (brewed in Geelong, Victoria), Stone & Wood (brewed in Byron Bay, New South Wales),[36] White Rabbit, Byron Bay Brewery and Kosciuszko.

Lion acquired the brand in 1999, but the original brewery continues to produce craft beers under a different name (Stoke).

[citation needed] In 2005, Fine Wine Partners (FWP) was established as a joint venture between distributors Distinguished Vineyards and Tucker Seabrook, Robert Hirst's company.

[52] FWP included the brands Petaluma, Croser, St Hallett, Knappstein, Stonier and Tatachilla, four wineries, and a large distribution network.

[53] Distinguished Vineyards & Wine Partners was founded in 2008,[54] and as of December 2020[update] owns a number of wineries and brands in the US (including Markham Vineyards and Textbook Wines in the Napa Valley of California[54]) as well as in New Zealand[55] (such as Wither Hills, Mt Difficulty, The Ned and Lindauer).

[62][63] and in July 2023 it acquired the remaining 50% stake it previously didn’t own for a rumored $50M AUD, becoming the outright owner of the Healesville-based distillery.

[64] In November 2020 Four Pillars were awarded as the World's best Gin producer for the second year running at the International Wine and Spirit Competition.