Liverpool F.C. Women

A year later, Liverpool became the first English football club to offer every female player full-time professional contracts.

The club rechristened as Knowsley United WFC two years later; becoming the founding members of the National Premier Division organised by the WFA.

[9] In 1994, the club reached the final of the FA Women's Cup, but lost 1–0 to Doncaster Belles at Glanford Park.

[13] In the 1996 final, Liverpool and their 15-year-old goalkeeper Rachel Brown, drew 1–1 with Croydon at The Den, but ultimately lost on penalties after extra time.

[14] For most of the 1990s Liverpool were National Premier League mainstays but a lack of support and investment saw them relegated to the Northern Division in 2003.

[22] When the club finished bottom of the WSL for the second successive season, Beard overhauled his squad by releasing ten players and making high-profile signings including United States national team defender Whitney Engen.

[3] During that season, Liverpool made their UEFA Women's Champions League debut but were knocked out in the round of 32.

I met with Matt in pre-season and understood what was a huge task for them but they have had a brilliant season, and now they head into the last game with the title in their hands - which is all you could ever want.

"[28]In September 2015, it was announced that Matt Beard was leaving the club at the conclusion of the 2015 season to take charge of Boston Breakers in the United States.

Not properly replacing Matt Beard, lack of funding and investment, being overlooked when the men's team moved to their new £50m facility in Kirkby and the departure of then emerging star players such as Niamh Charles, Caroline Weir, Lucy Bronze, Alex Greenwood, Shanice van de Sanden and Asisat Oshoala ultimately led Liverpool to be relegated on a points-by-game basis in the 2019–20 FA WSL season to the FA Women's Championship for a fourth time, after being in the Women's Super League since its inception.

Black was also appointed to the board of Liverpool FC Women alongside Billy Hogan, the club's Chief Executive Officer.

From equality, diversity and inclusion programs, to overseeing the club's social responsibility programme, Red Neighbours initiative and a board member of the LFC Foundation.

He was no stranger to Beard having worked with him during his time at West Ham United Women, where he oversaw the move to the Chadwell Heath training facility.

Under his leadership, the team saw significant progress both on and off the pitch, including a fourth-placed finish in the Women's Super League in his final season.

On the pitch, successful recruitment led to winning the Championship title securing promotion to the Women's Super League.

[40] An overhauled Liverpool's first season back in the Women's Super League began with a win over Chelsea at home after a delayed start due to the Death and state funeral of Elizabeth II.

However, with additions in the January transfer window wins over West Ham, Manchester City, Reading, Tottenham and Brighton helped ensure a 7th-place finish.

The tick featured on the third kits worn by Liverpool, Chelsea, Tottenham, Atletico Madrid, Corinthians, Pumas UNAM, Club America and Inter Milan.

[49] On the back of every shirt, the 97 emblem encased by the Eternal Flames sits at the nape of the neck in memory of the men, women and children, who lost their lives in the Hillsborough tragedy.

[52] On 19 April 2017, the club announced a landmark shirt sponsorship deal with beauty and cosmetics company Avon Products.

[48] This three-year agreement saw Avon become an independent shirt sponsor for the club, replacing Standard Chartered from the men's side.

In March 2023 at the home game against Spurs, Standard Chartered celebrated International Women's Day by hosting a range of family-friendly activities at Prenton Park.

[58][59] On 9 August 2023, Liverpool announced a new long-term partnership with Google Pixel to become the club's official mobile phone partner, working with the club's men's and women's teams to create exclusive content on the Pixel devices for fan experiences across Anfield, Prenton Park and fans watching at home.

Finally, Liverpool joined Pixel FC, which is a collective of dedicated women's football content creators and presenters.

AXA, Liverpool Football Club's official training partner since 2020, would align their commitment to both the men's and women's teams.

[72] The song "You'll Never Walk Alone", originally from the Rodgers and Hammerstein musical Carousel and later recorded by Liverpool musicians Gerry and the Pacemakers, is the club's anthem and has been sung by the Anfield crowd since the early 1960s.

The disaster took place during the men's FA Cup semi-final between Liverpool and Nottingham Forest at Hillsborough Stadium, Sheffield, on 15 April 1989.

In the following days, The Sun's coverage of the event spread falsehoods, particularly an article entitled "The Truth" that claimed that Liverpool fans had robbed the dead and had urinated on and attacked the police.

[76] Subsequent investigations proved the allegations false, leading to a boycott of the newspaper by Liverpool fans across the city and elsewhere; many still refuse to buy The Sun 30 years later.

Period between 2012–present from when Liverpool Football Club professionalised the women's first team by offering their players full-time contracts.

Liverpool Football Club Crest
Liverpool Football Club Crest
Design of the top of a set of gates, with the sky visible. The inscription on the gates reads "You'll Never Walk Alone".
The Shankly Gates, erected in honour of former manager Bill Shankly
Liverpool team in September 2019 prior to a match against Tottenham Hotspur
2013 FA WSL Championship celebration