The song, according to Sebastian Rejman, was meant to describe the disbelief about how many in the West "look away" at the millions of people in the world living in harsh conditions and poverty.

"[2] Yle announced that they had internally selected DJ Darude and singer Sebastian Rejman to represent Finland in Tel Aviv during a live streamed press conference on 29 January 2019, hosted by 2013 Finnish Eurovision entrant Krista Siegfrids, Mikko Silvennoinen and Christoffer Strandberg.

[3] The three competing songs along with their promotional music videos were presented on 8, 15 and 22 February 2019, respectively, while the final took place on 2 March 2019 at the Logomo in Turku.

All three competing songs were performed by Darude and Sebastian Rejman and "Look Away" was selected as the winning song by a 50/50 combination of public votes and eight international jury groups from the United Kingdom, Norway, Spain, Czech Republic, Sweden, Ireland, Denmark and Israel.

[4] On 28 January 2019, a special allocation draw was held which placed each country into one of the two semi-finals, as well as which half of the show they would perform in.