Loud (stylized in all caps) is a Brazilian esports organization with teams competing in Free Fire, League of Legends and Valorant.

[2][3] LOUD was created on February 28, 2019 by YouTuber Bruno "PlayHard" Oliveira along with entrepreneurs Jean Ortega and Mathew Ho.

[6] On October 28, 2022, LOUD announced the digital influencer Iran Ferreira, better known as Luva de Pedreiro, as an ambassador.

[7] Before joining LOUD, Iran was already popularly known around the world, especially in the football scene, where he has already received attention from players like Neymar and Cristiano Ronaldo.

Franklin "Aoshi" Coutinho Diego Alejandro de Alencar Jara "Sephis" Latest roster transaction: 23 December 2024.

LOUD arrived on the Valorant scene in early 2022 by signing a free agent team named "paNcada e amigos" (lit.