It was released on September 23, 1997, by Mercury Records Nashville as the lead single from Twain's third studio album Come On Over (1997).
It was certified gold by the Recording Industry Association of America (RIAA) for shipments of over 500,000 copies in the United States.
Its music video was directed by photographer Timothy White during the photo shoot for Come On Over's album art.
However, executives at Mercury Records Nashville were concerned that radio DJs would mispronounce the title's tongue twisting words when announcing the single.
Twain told CMT Totally in 1997, "We had such a hard time choosing this first single.
Alanna Nash of Entertainment Weekly believed "Love Gets Me Every Time" followed the successful formula of her past hits, including rich and smooth vocals and infectious superstructure.
Furthermore, she stated, "The lyric is lightweight, the performance is pretty much a matter of individual taste, and, as usual, the production is the real star here.
[10] While reviewing Greatest Hits, Nick Reynolds of BBC called the track "infectiously cheerful", and spoke of it when explaining how Twain and Lange "raise[d] their game" on Come On Over.
[13] "Love Gets Me Every Time" debuted at number 67 on RPM's airplay-measuring Canadian Country Singles chart on the week of September 22, 1997.
[26] The single was certified gold by the Recording Industry Association of America (RIAA) for shipment of over 500,000 physical copies in the US.
[29] The clip commences with a seemingly tired Twain exiting an elevator in casual apparel (a leopard print jacket, white tank top, blue denim pants, and tennis shoes) to begin the photo shoot.
As it continues, the video features three performance scenes, along with behind-the-scenes footage of Twain selecting wardrobe for the photo shoot, undergoing hair and make up, and relaxing in her dressing room.
Twain first performed "Love Gets Me Every Time" at the 31st Country Music Association Awards (CMAs) on September 24, 1997, at the Grand Ole Opry House in Nashville, Tennessee.