[2] On August 9, 2023, YG Entertainment uploaded a short video titled "AKMU Is Coming", announcing their new music to be released on the 21st.

[3] The next day, the duo revealed the poster of the siblings wearing colorful costumes and balaclava, staring into the lens, and unveiling the new single titled "Love Lee".

[4][5] First performed at their 2014 concert tour AKMU Camp, "Fry's Dream" was also included on the single as B-side due to the duo's fan requests.

[6] AKMU introduced the single "Love Lee" at a press conference held in Seoul on August 21, the release date.

[8] An accompanying music video for "Love Lee" premiered on August 21, 2023, in conjunction with the single release, preceded by one teaser.