Kevin Smith (May 16, 1960 – February 8, 2018),[1] best known by his stage name Lovebug Starski, was an American MC, musician, and record producer.

He began his career as a record boy in 1971 as hip hop first appeared in the Bronx, and he eventually became a DJ at the Disco Fever club in 1978.

[2][3] Starski claimed that he coined the phrase, while trading the two words back and forth, while improvising lines with Keef Cowboy of Grandmaster Flash and the Furious Five, at a farewell party for a friend who was headed into the Army.

[citation needed] Starski died of a heart attack in Las Vegas on February 8, 2018, at the age of 57, while moving speakers out of storage into his apartment.

[1][7] Smith had recently relocated to Las Vegas, where he was working to revive his DJ career with gigs including a weekly residency at the rooftop lounge of Indian restaurant Turmeric Flavors of India.