The beauty pageant champion gets the chance to be the "Bangladesh Face of Lux" and is awarded a brand new car and Tk.
[citation needed] The competition is held by a joint effort of Channel i and Unilever Bangladesh Limited.
More than 10,000 girls around Bangladesh apply every year and the initial auditions are very competitive due to the large number of applicants.
Once the lucky few are chosen, they are sent to live for 3 months in a "Boot camp" where various training programmes are held every day.
[3] Each season of Lux Channel i Superstar consists of 8-10 episodes and starts with 20 contestants.