It is one of a handful of highways that was established or realigned as a result of a rationalization process initiated in 1998 during the tenure of Governor John Engler.

M-294 is approximately two miles (3.2 km) east of Interstate 194 (I-194) and connects M-96 with I-94 southeast of Battle Creek.

M-294 runs northward along Beadle Lake Road from I-94 at exit 100 north through a commercial area.

Past these businesses, the adjoining land is not developed for a short distance, and the roadway runs through some woodlands.

The highway lies entirely within Emmett Township just southeast of Battle Creek.