The team rode to raise awareness and funds for Qhubeka, a South African not-for-profit organisation.

[7][8] The team achieved their first major win in 2013 when Gerald Ciolek won Milan-San Remo, one of the 5 Monuments of cycling.

In July 2014, the team announced that for the 2015 season they would be using Cervélo bikes[9] with Brian Smith being appointed interim general manager.

[10] In August 2014, the team confirmed the signing of Edvald Boasson Hagen on a 2-year contract.

[11][12] In September 2014 the team announced they had signed Tyler Farrar[13] and Matthew Goss[14] for the 2015 season.

[27][28] On 20 November 2020, Douglas Ryder announced that, from 2021, the team will move forward as "Qhubeka ASSOS".