M for Montreal is an independent organization whose stated mission is to help artists export their music outside Quebec and Canada.
It was founded in 2006 by Sebastien Nasra and British festival programmer Martin Elbourne.
[1] Past notable acts include: Mac DeMarco, Grimes, Patrick Watson, Half Moon Run, Of Monsters and Men, Coeur de Pirate, Blue Hawaii, M83, The Stills, Pierre Lapointe, Foxtrott, A Tribe Called Red, and more.
M for Montreal also produces events at South by Southwest (SXSW), The Great Escape Festival, CMJ Music Marathon, Canadian Music Week (CMW), North by Northeast (NXNE), Iceland Airwaves and Festival Les Inrocks in Paris.
Additionally, M programs events throughout the year in Montreal, partnering with organizations such as OUMF and Quartier des Spectacles.