[2] Located in the park's Oktoberfest section, Mäch Tower's base was encircled by two concentric rings of pillars from which festive blue, orange, and red banners hang.
The ride carriage itself featured a large, blue casing that was adorned with depictions of doves, crests, and festive designs that further exemplified the German theme.
It ascended at a rate of 6 feet per second to the top, completing three revolutions along the way to give all riders a panoramic view of the park and the nearby James River.
As of August 26, 2011, operators were giving passengers thus removed from the ride a pass that permitted a single re-ride on another attraction in compensation.
Larry Giles, vice president of Busch Gardens engineering and maintenance, stated during an interview “We did not need to go for six hundred feet” and “I guarantee you anyone who rides the tower will be screaming on the way down”.
Attraction reviewer Brian Krosnick noted in his review of the ride that Mäch Tower does put a unique spin on the drop tower, noting that Busch adds a festive design, a prime location, and surprises [in the music and vibration], resulting in a "grand, detail-oriented experience that puts you in your place and demands respect.
"[5] He also encouraged skeptics to remember that Mäch Tower is only the first stage in a multi-year expansion for the Oktoberfest section, culminating in spring of 2012 with the opening of a new, multi-launch roller coaster,[6] specifically mentioning that "next year when half of the [Oktoberfest] area goes “dark and sinister” with the Gardens’ hinted-at, multi-launch, world’s-first coaster, you better believe people will be flocking towards the bright blue beacon that guides the way."