Greatest Hits Radio Liverpool & The North West

The station forms part of Greatest Hits Radio North West.

In December 2001, EMAP decided that it was more economical for the Magic network to share off-peak programmes and in line with the other Magic AM stations began networking between 10am-2pm, 7pm-10am, and then 2am-6am (because of Pete Price's phone-in, which switched stations in January 2006).

Networked programming originates from Bauer's London, Manchester and Edinburgh studios.

Bauer's Manchester newsroom broadcasts local news bulletins for Liverpool hourly from 6am-7pm on weekdays, and from 7am-1pm on Saturdays and Sundays.

Headlines are broadcast on the half hour during weekday breakfast and drivetime shows, alongside traffic bulletins.