Maia and Marco

[2] The AI pair was unveiled by GMA Network on September 24, 2023, for their coverage of Season 99 of the National Collegiate Athletic Association (NCAA).

[3] Fulfilling the role of sports newscasters, Maia and Marco would join GMA's courtside human reporters.

Various journalists and other personalities across the Philippine media industry expressed concern that their employment be at risk with the introduction of AI.

[4][5][6] GMA responding to concerns has stated that the AI would complement rather than replace its live human journalists including sportscasters.

[2] The National Union of Journalists of the Philippines urged dialogue among its peers in the newsroom on policy on how to use AI, which the group acknowledge as "inevitable".