The show started as an offshoot of an ad campaign launched by the channel during the general elections in the late 1990sz asking youngsters to cast their vote.
Later a campaign to persuade watchers to vote for the Viewers' Choice Award, featured a caricature of a Haryanvi Jat election officer from Meham in Haryana.
[5] In 2003, he started working alongside Pooja Bhatt in her directorial debut Paap (2004), for which he sourced two soundtracks from the Pakistani band, Junoon.
[6] Later in 2008, he also hosted a reality quiz show for UTV Bindass called Cash Cab – Meter Chalu Hai.
[9] In August 2003 Makhija married Pooja Bhatt, whom he had met a few months earlier while working with her in her film Paap (2004), in which he also had a small role.