[3] As word of her influence and skills spread, Zhang created photography, styling, and creative direction for the likes of L’Officiel, Harper’s Bazaar, Nylon, Marie Claire, Buro24/7 and Elle.
[3] CNN identified Zhang as a leading fashion photographer in Asia and she went on to be the first Asian face to cover ELLE Australia.
[7] Established in 2016, Zhang is the co-founder of 'Background', which is a global consultancy that helps bridge western and Chinese cultures and has worked with companies such as YouTube, Airbnb, Swarovski, Louis Vuitton and Mulberry on their campaigns.
[1][8] She credits her drive to create relationships with brands, instead of a transactional approach, to providing her with bigger opportunities to support and grow creative ideas together.
[9] At a solo show in Sydney in 2017, Zhang exhibited a series of 39 unseen photographic works and premiered her first short film which was a 15-minute exploration of her relationship with classical music.
[7] In 2018, Zhang co-curated the first annual FOREFRONT Summit focused on inter-industry business problem-solving which led her to develop FOREFRONT+, a round table series of conversations that cover subjects of universal concern.
[1] Zhang's understanding of digital and emerging trends for a new generation of Chinese was one of the reasons she was hired as she succeeded Angelica Cheung.