Mark Eden bust developer

[1] The product was widely marketed in women's magazines during the 1960s and 1970s, making claims such as, "For thousands, Mark Eden has transformed flat bustlines into firm, shapely fullness."

[2] Starting in 1965,[6][7] the United States Postal Service repeatedly attempted to shut the Mark Eden business down, claiming that its advertising was false and misleading.

[8] The Mark Eden corporation then brought suit against the Postal Service, and won an injunction forbidding the Postmaster from impounding the device and funds received from its sale; this decision was affirmed on appeal in 1970.

In settlement of this case, in 1983 the Mark Eden bust developer disappeared from the market, along with Feather's other body image products: the Mark II Bust Developer, the Astro Trimmer, the Astro-Jogger, the Sauna Belt Waistline Reducer, Slim-Skins, Vacu-Pants, Vacuum Pants, Hot Pants, Trim Jeans, and Dream Wrap.

[12] Lenny Bruce incorporated the device into his comedy routine; a recorded performance is included in the retrospective collection Let the Buyer Beware.