Produced by Srđan Šaper's Adrenalin production company and launched on 23 April 2007 at 10:30pm, the show featured interviews and comedy bits conducted and performed by host Marko Živić.
Viewers were surprised when the show was taken off the air in early September 2007, a move by Fox televizija that created a minor controversy in Serbian print media.
[1] Other Serbian print media outlets speculated that Fox televizija's decision to do so had been forced from the outside due to Živić's occasional political humour.
Živić discussed his 2007 cancellation five years later in December 2012 as guest on Veče sa Ivanom Ivanovićem, one of the shows that succeeded his on the same network and in the very same television studio.
The network's CEO back then, Dan Bates, an older American guy, ex-marine turned television executive, was very rigid and didn't have an understanding for some things.