Marshall Zelaznik is an American sports industry executive and the current CEO of GLORY kickboxing promotion.
[1] Having started his career as a lawyer,[2] Zelaznik eventually went in-house with pay-per-view television provider iN DEMAND as their vice president of programming before later accepting an offer of an executive role with the Ultimate Fighting Championship (UFC).
[6] The UFC subsequently achieved a $4.025bn valuation - the largest-ever sports-industry acquisition, according to the New York Times[7] - when it was sold by Zuffa LLC to Endeavor.
[8] Zelaznik subsequently accepted a role as chief executive officer of the GLORY kickboxing organization.
[citation needed] In June 2020 Zelaznik joined Vindex, LLC as Esports Engine's CEO.