[2] Rogers graduated from Birmingham-Southern College in 1974 and earned her PhD at the University of Tennessee as a Bickel fellow.
[6] Rogers has co-authored nine customer strategy books with Don Peppers.
Peppers and Rogers are often credited with having launched the CRM revolution with their first book, The One to One Future: Building Relationships One Customer at a Time (1993).
[8][9] In 2011, the authors released a second, updated edition of their textbook, Managing Customer Relationships: A Strategic Perspective.
[10] In 2010, Rogers married television personality and talk show host Dick Cavett in New Orleans, Louisiana.