These primarily included film and TV series adaptations, but also original and licensed Marvel characters, and music-related biographies and fictional adventures.

The premiere issue, dated simply 1977, featured the rock band Kiss in a 40-page story written by Steve Gerber, penciled by John Romita Jr., Alan Weiss, John Buscema, Rich Buckler, and Sal Buscema, which saw the quartet battling Marvel supervillains Mephisto and Doctor Doom.

An adaptation of the film starring Marvel's original spin-off character, Red Sonja, appeared as issue #38 (1985).

[7] Issue #3 featured an adaptation of Close Encounters of the Third Kind by writer Archie Goodwin and artists Walt Simonson and Klaus Janson.

[6] Simonson described working on the adaptation as "the worst experience of my comics career" due to the lack of visual reference and the inability of Marvel to obtain the likeness rights to the lead actors in the film.

[6] The sole TV series adaptation was of Battlestar Galactica in issue #8 (1978), which was published in two editorially identical editions, one magazine-sized, one tabloid-sized.

Pepper's Lonely Hearts Club Band, by writer David Anthony Kraft and artists George Pérez and Jim Mooney was promoted on the "Bullpen Bulletins" page in Marvel Comics cover-dated January 1979.