From each face-off, the panelists and live audience vote: the winner's safe for the week, while the loser is put up for elimination.
The costumes of Season 1 and Season 2 were designed by Liisi Eesmaa[2] and partly feature baltic and national motives such as Vanapagan, a devil-like creature from the Estonian mythology as well as Jonnipunni, an infant-like looking Doll that is one of the most-common-baby-articles of the countries or Kalevipoeg, the protagonist of National Epic.
Liisi Eesmaa designed the other 5 costumes- Hirv (Deer), Ükssarvik (Unicorn), Kaheksajalg (Octopus), Sinine Ahv (Blue Monkey) and Malekuningas (Chess King).
It featured 10 celebrities from the field of entertainment, music, film and theatre, journalism and politics and was won by Stefan Airapetjan.
An additional programme called Maski taga (Behind the Mask) was launched that featured interviews with unmasked contestants and panelists as well as further speculations and theories about the main show.