[25][26] He also introduced a micro-hydro power system [27][28][29] that supplied electricity to about 175,000 people in over 110 villages, and won the organisation an Ashden Award for Sustainable Energy (2004).
Given the technical difficulties and social resistance faced by international non-governmental organization's and multilateral organisations, their ability to deliver on ground was restricted, more so after September 11 attacks.
[45][46][47] He endorses the view that at times of austerity and destabilizing socio-economic and political conditions, a holistic approach to international development is required.
[56][57][58] While doing so he also headed SRSP's humanitarian assistance, which reached out to 3.5 million IDP's, through systematic provision of transportation, accommodation, food items and medical services.
[65][66] In 2015 under Masood’s care,[67][68][69] SRSP won the Ashden Award for increasing energy access, for its work with communities living in one of the world’s most remote, dangerous and inhospitable environments.
[70][71] The Sarhad Rural Support Programme had constructed 189 village micro-hydro schemes and brought inexpensive, clean, sustainable and renewable energy to around 365,000 people in the area,[72][73] spread over hundreds of kilometre's.
He has also delivered lectures at the University of Cambridge,[109][110][111] The Pakistan Society in London,[112][113] WANA forum in Jordan,[114] and European Environment Foundation in Germany.