Matsudaira Hirotada (松平 広忠, June 9, 1526 – April 3, 1549) was the lord of Okazaki Castle in Mikawa province, Japan during the Sengoku Period of the 16th century.

After his father's assassination in 1535, Hirotada was placed under the protection of a loyal retainer, Abe Sadayoshi.

In 1540, Oda Nobuhide attacked and took Anjō castle, which was held by the Matsudaira family.

Hirotada joined Imagawa Yoshimoto to fight Oda Nobuhide at the First Battle of Azukizaka in 1542, and were defeated.

In 1549, when his son Matsudaira Takechiyo (later known as Tokugawa Ieyasu) was six years old, Hirotada was murdered by his own vassals, who had been bribed by the Oda clan.