Matsudaira Shigeyoshi (松平 重吉, 1493 – October 5, 1580) Also known as Jirōzaemon (次郎左右衛門).
Head of the Nōmi-Matsudaira (能見 松平), a branch of the main Matsudaira house which later became the Tokugawa shogunal family.
Shigeyoshi served three successive generations of the main Matsudaira line: Kiyoyasu, Hirotada, and (Tokugawa) Ieyasu.
Served as Okazaki-sōbugyō (Okazaki Magistrate) with Torii Tadayoshi, father of the famous Torii Mototada.
Shigeyoshi's 4th son Matsudaira Shigekatsu went on to be the daimyō of Tōtōmi-Yokosuka (26,000 koku).