[1] [2] He was appointed chief executive officer in March 2014, succeeding interim CEO Terry Dillon.
[4] He also represented player interests in a range of issues, including commercial rights and individual grievances, and chaired the AFLPA Agent Accreditation Board.
[5] Prior to joining the AFL Players Association, Finnis worked as a commercial lawyer advising numerous sporting organisations, businesses, athletes and government.
[7] Finnis was also a founding director of HeartKids Australia, a charity supporting children born with congenital heart disease.
[8] In 2014, Finnis was charged by St Kilda's board with delivering the 'Road to 2018' roadmap, which directed the AFL team to finish top four by 2018 and win the club's second premiership.