He started training as a photographer, but soon turned to making music full-time, working in various daytime jobs to support himself, including as a tourist guide.

In 1978, Goldt joined Gerd Pasemann to form the core of the underground band Aroma Plus, who issued two self-released albums before disbanding.

From 1987, Goldt had a regular column in the Berlin underground magazine Ich und mein Staubsauger ("Me and my vacuum cleaner"), in which he wrote more "straightforward" yet humorous essays with a distinctive style.

The column appeared under varying headlines (Aus Onkel Max’ Kulturtagebuch ["From Uncle Max's cultural diary"], Diese Kolumne hat vorübergehend keinen Namen ["This column is temporarily without a name"], Manfred Meyer berichtet aus Stuttgart ["Manfred Meyer reporting from Stuttgart"], and Informationen für Erwachsene ["Information for adults"].

[1] Max Goldt's writing style is characterised by an ironic perspective on familiar aspects of everyday life; creative use of language, often combined with a critique of linguistic conventions in journalese and everyday language; frequent references to pop culture; ambiguity as to whether or not the narrator is relating the first-hand experience, opinions and sentiments of the author.