The basis to understanding transparency and technology is emphasized by Yoni Van Den Eede to be the work of Martin Heidegger and Marshall McLuhan.
Yet continues to explain that these recent discoveries would have not been made without the work first accomplished concerning media and technology by Heidegger and McLuhan.
Harman claims, "If I observe a table and try to describe its appearance, I silently rely on a vast armada of invisible things that recede into a tacit background.
The table that hovers visibly before my mind is outnumbered by all the invisible items that sustain my current reality: floor, oxygen, air conditioning, bodily organs"[8] (Harman, 2010).
which are then defined to be the real messages of the media themselves, and emphasis is placed upon understanding the means of medium rather than content itself as they "manifest themselves first and foremost in the way we perceive, process and interpret sense data"[7] (Eede, 2011).
[9] Within the study conducted by the Government Information Quarterly, Media Transparency is understood through means of its ability to aid societies with openness and anti-corruption.
[10] These four means of communication help to deter any type of negative propaganda posed by governments and officials and work towards complete transparency of which is arguably necessary to create a thriving social and economic system.
Within a study conducted by the Government Information Quarterly it is stated that, "The focus on corruption as an economic issue has been part of an overall rise in global interest in transparency.
[11][12] The degree to which state agents work to influence video production contradicts the use of those images by news organizations as indexical, objective representations.
Gerbner quenstioned previous theorists attempts to understand media and power over civilization by means of television programs and direct intake.
Gerbner asserted that in order to understand the impact of the media, research must be done concerning the environment in which people are living, and studying the world as presented by medium channels.
Through Gerbner's Cultural Indicators Research Project, power is explored through its presentation in the media, and George argues that to create a transparent environment in which cultural and social norms are unbiased, one must look to understand whether transparency is being held by media sources or if it is being manipulated in order to control civilization and keep power.
He warned that women, minorities and the elderly seeing these role models repeatedly were apt to accept their own inferior positions and opportunities as inevitable and deserved, which he said was an indictment of their civil rights" (Lent 2006 p.88).
Within the article published by Changsoo Song and Jooho Lee, the two explain trust though work compiled by social theorist J.
The study states that, "Three essential elements" are used in explaining what leads a potential trustor (e.g., the citizen) to vest trust in a trustee (e.g., the government): Song and Lee then apply this framework to governmental context and conclude that role of information is necessary in trust-building as governments must perform or take in action in their citizens interest (and visibly show this action or performance via social media), in order to gain trust in and respect for their work.