Melbourne Bitter

Melbourne Bitter is a brand of beer brewed by Carlton & United Breweries, (or CUB), a subsidiary of Asahi.

Melbourne Bitter does not hold the iconic status of many of its counterparts at CUB, such as Victoria Bitter and Carlton Draught; however, it maintains a loyal customer base around Australia, predominantly in Victoria.

Melbourne Bitter was first brewed by renowned Melbourne brewers Jack Prendergast & Nick Deheer in 1936 and was sold to CUB later that year.

The beer quickly gained popularity amongst drinkers from regional Victoria for its robust flavour and strong bitter aftertones provided by the Pride of Ringwood hops.

[4] In 2016, CUB began trialing Melbourne Bitter in the Sydney market, including at Abbotts Hotel in Waterloo, New South Wales.

Stubby of beer
Melbourne Bitter stubby