Memories Don't Die (stylized in all caps) is the second studio album by Canadian rapper Tory Lanez.

[2] The production on the album was handled by multiple producers including OG Parker, Smash David, Play Picasso, AraabMuzik, Cashmere Cat, Happy Perez and C-Sick among others.

[7] On August 11, 2017, Lanez was featured in an interview with HotNewHipHop about his album's theme, by stating[3] "There's a lot of bars on this for sure, but it's not like full of rap.

[14] The first promotional single, "I Sip" was released on November 16, 2017, shortly after premiering on Zane Lowe's Beats 1 radio.

[14][19] On February 9, 2018, three tracks that were cut from the album – "March 2nd", "More Than Friends" and "Leaning", the latter two both featuring PartyNextDoor, was released by Lanez for his fans.

"[21] In a scathing negative review, Ben Beaumont-Thomas of The Guardian described the album as an "astonishingly hackneyed, aggressively chameleonic LP", while comparing the album to the work of Lanez's contemporaries: "As Migos or 2 Chainz ably demonstrate, rapping about racks and whips isn’t necessarily dull, but you need to have wit, nimble hooks and idiosyncratic flow, none of which Lanez possesses.

He’s so profoundly unoriginal you start to wonder if he is actually a rudimentary Spotify AI project who has been fed the RapCaviar playlist and given an edgy beard.

"[22] Sheldon Pearce of Pitchfork commented that Memories Don't Die is "a record full of crude imitations of every remotely bankable contemporary R&B or rap song", criticising the originality of the album: "Nearly everything he raps on Memories Don’t Die is something you’ve heard before, performed more ably elsewhere, and the few lines that aren’t are unbelievably simple-minded or straight-up witless.

"[24] In his home country of Canada, Memories Don't Die debuted at number one on the Canadian Albums Chart, earning 8,000 album-equivalent units in its first week.