Ford Pinto

Over three million Pintos were produced over its ten-year production run, outproducing the combined totals of its domestic rivals, the Chevrolet Vega and the AMC Gremlin.

Its fuel-tank design attracted both media and government scrutiny after several deadly fires occurred when the tanks ruptured in rear-end collisions.

The safety issues surrounding the Pinto and the subsequent response by Ford have been cited widely as business ethics and tort reform case studies.

Named after a type of horse with a distinctive coat,[7] the Pinto was introduced on September 11, 1970, using a completely new platform along with a powertrain from the European-specification Escort.

[17][18] After structural design on alternate body styles encountered obstacles,[19] Ford offered the Pinto solely as a two-door sedan, with entry-level models priced at $1,850, undercutting GM's Chevrolet Vega and directly targeting imported models – which included such new competitors as the Mazda 1200 in 1971, the Subaru DL in 1972, and the Honda Civic in 1973.

The interior included red, white, and blue cloth and vinyl bucket seats, full carpeting as well as a deluxe steering wheel.

There was also a new Luxury Decor Group with bright exterior dress-up mouldings, black bumper rub strips, and a deluxe interior with wood-tone trim.

Sales of the Mercury Bobcat were expanded to Lincoln-Mercury dealers in the United States; it was sold as a hatchback and station wagon.

[34] As a minor styling update for 1976, the Pinto received the egg-crate grille and chrome headlamp bezels recycled from the Canada-only 1974 Mercury Bobcat.

One was the sporty new Stallion appearance package with blackout trim and black two-tone accent paint offered in red, yellow, silver, and white body colors.

The interior received the optional Luxury Decor Group which featured new low-back vinyl or plaid cloth bucket seats with matching door trim.

For the 1977 model year, the Pinto received its first significant styling updates with slanted back urethane headlamp buckets, parking lamps, and grille.

[37] Ford offered new sporty appearance packages similar to those found on the Chevrolet Vega and AMC Gremlin but were strictly cosmetic upgrades that added nothing to vehicle performance.

[38] For the 1979 model year, the Pinto featured rectangular headlamps, inboard vertical parking lamps, and a taller slanted back grille.

black tape along lower side window ledges), dual sport mirrors, premium body-side mouldings, and hinges for the standard all-glass third door.

Among other Ford vehicles, a turbocharged version of this engine later powered the performance-based Thunderbird Turbo Coupe, Mustang SVO, and the European-built Merkur XR4Ti.

[46] For 1975, the Bobcat was added to the U.S. market and sold initially in upgraded levels of trim as the Runabout hatchback and Villager wagon.

Consumer Reports listed the Pinto as one of the "runners up" in a test of six subcompact cars—better in overall quality than the AMC Gremlin and about on a par with the Volkswagen Beetle, but inferior to the "three winners" — Datsun 510, Toyota Corona and Chevrolet Vega.

[50] Road & Track faulted the suspension and standard drum brakes, calling the latter a "serious deficiency", but praised the proven 1.6 L Kent engine, adapted from European Fords.

[51] A review of the 1974 Pinto with an automatic transmission by Car and Driver was not as favorable noting significant decreases in mileage and acceleration.

[58][54] The safety of the design of the Pinto's fuel system led to critical incidents and subsequently resulted in a recall, lawsuits, criminal prosecution, and public controversy.

Ford was accused of knowing the car had an unsafe tank placement and then forgoing design changes based on an internal cost-benefit analysis.

[76] The Pinto was tested by rival American Motors (AMC) where in addition to crash-testing, engineers specialized in fuel-system performance because of the potential deadly fires in severe collisions.

[90] The Mother Jones article also erroneously claimed that somewhere between 500 and 900 persons had been killed in fires attributed to the Pinto's unique design features.

It was also being forced into action due to how both the courts and executive branch were limiting the ability of the NHTSA to address systematic auto safety issues.

[114] Ford disagreed with the NHTSA finding of a defect, and said the recall was to "end public concern that has resulted from criticism of the fuel systems in these vehicles.

[120][121] The plaintiff's bar collaborated with Mother Jones and The Center for Auto Safety to publicize damning information about Ford prior to trial.

[137] Further, one of the defense's key witnesses, John E. Habberstad, a Spokane-based accident reconstructionist, showed films of test crashes which revealed that, when hit by 1972-model Chevrolet vans, many other cars had similar damage to that which befell the Ford Pinto in which the three girls perished.

Involved in the tests, in addition to the Pinto, were a Chevrolet Vega and Impala, American Motors Gremlin, Dodge Colt, and Toyota Corolla.

[140][141] In 2002, Malcolm Wheeler, a lawyer working with the Ford defense team, noted that the case was a poor application of criminal law.

First-generation American subcompacts, left to right: AMC Gremlin, Ford Pinto, Chevrolet Vega
Ford Pinto design proposal, 1970
1971–1972 Ford Pinto sedan with enclosed trunk
1973 Pinto Runabout with its large hatch and rear window
1979–1980 Ford Pinto sedan
1979–1980 Ford Pinto Runabout