Michael Traugott

[1] As of 2022, he is a Professor Emeritus at the University of Michigan, Ann Arbor and adjunct research professor at UM's Institute for Social Research, Center for Political Studies.

[2] His research focuses on voting technology (sponsored by a National Science Foundation grant),[3] elections, political campaigns, opinion polling, and the political role of the mass media in the United States.

[4] In addition to consulting work with various media organizations,[2] including the Voter News Service,[5] Traugott has served as president of the American Association for Public Opinion Research (AAPOR)[6][7] and the World Association for Public Opinion Research (WAPOR).

[8] In addition, he has received the 2010 AAPOR Award for distinguished lifetime achievement as well as WAPOR's Helen Dinerman Award for career contributions to public opinion research in 2018.

[11] In January 2013, Gallup announced that Traugott would assist in its comprehensive review of its polling methods following the poor performance during the 2012 presidential campaign.