[1] A microculture depends on the smallest units of organization – dyads, groups, or local communities – as opposed to the broader subcultures of race or class, and the wider national/global culture, compared to which they tend also to be more short-lived, as well as voluntarily chosen.
[3] Georg Simmel drew a distinction between the universalist claims of ethics, and the more particularist concept of honour, which he considered linked to the specific social subworld – business or profession – in which it was rooted.
[7] A microculture – whether formed by a racetrack, a university, a holiday camp or a pub – can be seen as having its own social micro-climate, with values and norms of behaviour of its own, to an extent differing from those of the general culture.
[12] Arguably the wider range of choices offered by the new mass media are increasingly allowing individuals to cohere within their own microcultures, rather than exposing themselves to the cultural mainstream.
[13] The fragmentation of postmodern consumer microstructures, with their volitional and ephemeral nature, also presents a pattern of mainstream erosion in the face of an increasing number of competing microcultures.