Midem

[1] Several thousand musicians, producers, agents, managers, lawyers, executives, entrepreneurs and journalists from around the globe regularly attend the event, which is usually held at the end of January or early February.

The event is developing like the industry, focused on the core music business (labels, publishers, rights societies and more), the technology sector (startups, developers and big tech companies), brands, and the agencies that represent them (for music and brand campaigns).

In December 2021, RX France (the organisers of Midem) announced that they were cancelling the 2022 edition.

A statement on their website stated simply, "Due to the lasting pandemic and following a review of its activity, RX France has decided to no longer continue to organize the Midem event."

Not only was the south of France still undergoing curfews and restrictions, it was felt that many international participants would not be able to reach Cannes, and major companies would be reticent about sending employees into a potentially infectious environment.

As of March 2021[update] Midem promised to be back in Cannes in June 2022[7] but the 2022 event was canceled by its December 2021 announcement.

1st edition MIDEM trade advertisement, Billboard 7 January 1967