The store soon became a regular stop-off point for many internationally known DJs including, Sasha, Andrew Weatherall, Lee Burridge, Jon DaSilva and Felix Buxton later of Basement Jaxx and was the catalyst for the fledgling West Country techno movement.
[1][2] The record label is best known for releasing Analogue Bubblebath by the Aphex Twin, and works of Tom Middleton later of Global Communication, Jedi Knights, Cosmos and AMBA.
Middleton, his Global Communication and Jedi Knights partner Mark Pritchard and Herbert met through the patronage of the Mighty Force store.
All three also DJ'ed regularly at the weekly promotional club night run by the label along with the likes of Weatherall, Judge Jules and ex-Haçienda resident Graeme Park.
Another regular DJ at these events was Dominic Jacobson then studying at Exeter University, later a member of Phil Asher's Restless Soul crew and who now produces deep jazz inflected house under the name Modaji and Harvey Lindo.