BMC's Cowley plant started building Mokes in January 1964, with 14,518 produced in the UK between 1964 and 1968; 26,000 were manufactured in Australia between 1966 and 1981; and 10,000 in Portugal between 1980 and 1993 when, after a nearly 30-year run, production ended.

[11][12][13][14] In 2013, in a joint venture with Jaguar Land Rover, Chinese automaker Chery Automobile started production in China of a new car called Moke.

[15][16] This evocation of the design is assembled and distributed by a number of companies in several countries including England, France, and the US, although ownership of the Moke trademark is disputed.

[11] Early promotional material made much of the lightness of the vehicle, showing four soldiers travelling in the Moke off-road, then picking it up by its tubular bumpers and carrying it when (inevitably) its low ground-clearance proved inadequate.

Originally prototyped using the engine, transmission and suspension parts from the Mini Van,[21][22] the design's small wheels and low ground clearance made it unsuitable as an off-road military vehicle.

The design was subsequently adapted and sold globally for general use as a low-cost, easily maintained, lightweight recreational and utility vehicle.

When BMC gave up on the idea of selling the Moke to the military, in 1963 they marketed it as a civilian vehicle, targeting farmers and light commercial applications.

[25] Originally, passenger seats, grab handles, heater, windscreen washer and a removable canvas top were optional equipment, installed by the owner.

[26] The "Mk I" Mokes had a single windscreen wiper and a floor-mounted headlight dip switch, and the only colour available was "Spruce Green".

The use of Australian-made Mokes by the Israeli Army (complete with a machine-gun tripod mounted in the rear) attracted controversy and media attention.

[11][21] From 1975, a pickup version of the Moke was produced, with a 1.45 x 1.50 metre (55 x 59 in) drop-sided bed which protruded behind the back of the vehicle, and a cloth top over the cab area.

In April 1990, British Leyland (by then called Rover Group) sold the "Moke" name to Cagiva, a motorcycle manufacturer in Bologna, Italy.

[30] The Cagiva-built Mokes have a new top with C-shaped openings, as well as plastic curve handles at the rear longitudinal elements of the rollover bar.

These are connected by the floor pan, the firewall and a sturdy lateral torque box that runs under the front seats and stiffens the body in torsion.

The optional cloth canopy has plastic side windows and is held up by a thin tubular structure that can easily be removed when not needed.

[39] Because the Moke's A-Series engine, manual gearbox and suspension are identical to those of a standard Mini (which was still in production up to October 2000), most spare parts are still readily available.

The Moke has no chassis, so the wheels, brake assemblies and suspension are attached to front and rear subframes bolted straight onto the monocoque shell, just as with a standard Mini.

[27] Unusual one-off custom versions of the Mini Moke have also been created inspired by the original design, including a 454 hp Maserati V-8 powered example built by Lazareth Auto-Moto [fr], and a three axle six-wheeler.

[11][42] The Macau branch of the car rental company Avis ran a fleet of Moke look-alike "CUBs" until July 2007.

[44] The Mini Moke can still be seen around the town of Victoria, Seychelles, as it is still a popular mode of transport for tourists and can seat four people in relative comfort.

Tasmanian Government Railways ran a fleet, estimated at 16,[45] of hard-topped Mokes for inspection and maintenance service on its narrow-gauge network.

[48] In 1981, Melbourne engineering firm Johns Perry developed the "Electromoke", as part of a Victorian State Government trial investigating energy conservation.

[53] The Moke attracted attention via media exposure, including the 1965 John Boorman film Catch Us If You Can (in which a Moke is driven by the Dave Clark Five),[54] many appearances in the television series The Prisoner starring Patrick McGoohan (1967–68),[55][56] as well as in popular songs such as the English rock group Traffic's recording of "Berkshire Poppies".

In 2016 the Moke was included in an exhibition titled "AL(L) Projects with Aluminum", curated by Maria Cristina Didero at the Grand-Hornu in Belgium.

Alongside the Minis, the MOKE also celebrated 50 years since production in Australia and participated in a four-day event with everyone arriving on cue to the 2016 Supercheap Auto Bathurst 1000.

[66] In 2024, a red Mini Moke is seen being driven by the principle character Mackenzie Clarke (played by Anna Samson) in the series Return to Paradise.